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insights



AI in Business: Questions Worth Asking Before We Race Ahead
AI should enhance your people and systems, not replace them. Our article outlines where AI truly adds value, how roles are shifting and why upskilling matters, and the cost realities that require clear ROI and headroom. It also covers secure, well governed use of tools like GPT/Copilot and the need for employee guidelines. Practical prompts help SMEs and group companies scale AI deliberately, with confidence and control.
3 min read


Why Your UK Story Won't Work in America (And What to Do About It)
Expanding into the US takes more than product–market fit — it requires reshaping your story for a completely different audience. What works in the UK often fails to resonate across the Atlantic. In this article, Lincsus C‑Suite Partner and Ross Hunter, Founder & CEO of CopyLab, explain why messaging must be rebuilt for the US market and how founders can craft a narrative that truly connects.
5 min read


Lincsus Strategic Network & Insights event January 2026
A strong start to 2026 for the Lincsus C‑Suite community, with leaders and partners gathering at Rathbones Edinburgh for a day of insight, funding strategy, legal protection, growth challenges and predictable‑revenue thinking. Speakers stressed investing wisely, protecting value, aligning people and tech, and building resilient systems. The event closed with vibrant networking and momentum for April.
3 min read


Is Your Business Feeling the Strain of Growth?
Business growth brings hidden challenges like fragmented systems, role confusion, succession gaps and poor communication. Learn how integrated processes, clear roles, smart AI adoption, real-time insights and clear vision turn growing pains into sustainable gains.
2 min read


Window Expertise and the Modern Fractional Leader: Experience That Never Expires
The article explores the Eastern concept of "window expertise," where experienced professionals recommunication and processes become critical. AI systems help scale efficiently. Innovation and evolving funding support momentum. Lincsus Group guides businesses through growth with C-Suite Services, Consultancy, Market Expansion, and Funding. Our experts offer leadership and execution support, helping start-ups, SMEs, and group companies unlock transformational growth across the
3 min read


AI in the right way, might be the right way
Imagine AI handling routine tasks, freeing your team for creative problem-solving, strategic planning, and fostering client relationships.
2 min read


The Power of Cofounders: Why Two Minds Are Often Better Than One
At Lincsus, cofounders Andrew Wallace and Gregor Ross exemplify the power of complementary leadership. Andy drives strategy and innovation, while Gregor ensures operational excellence. Their partnership is built on trust, shared vision, and the ability to challenge and support each other. As Lincsus grows, launching retained C-suite services and expanding into new sectors, their dynamic remains key to its success. For entrepreneurs, finding the right cofounder can be transfor
1 min read


From Spare Room to Global Influence: Ross Hunter on Building Copylab
Join Gregor and Andy on the latest “From Me To…” episode with guest Ross Hunter, Founder and Executive Chairman of Copylab, the global investment communications agency trusted by 17 of the world’s top 20 asset managers.
From a spare room in Glasgow to leading a 100-strong global team, Ross shares how a passion for clarity in financial storytelling shaped Copylab’s growth. He also opens up about what’s next, AI, global expansion, and building a legacy beyond the business.
1 min read


Lincsus Hosts First-Ever C-Suite Partner Event – A Day of Strategic Insight and Collaboration
On 29th September 2025, Lincsus proudly hosted its inaugural C-Suite Partner Event, bringing together a dynamic mix of business leaders, strategic partners, and industry experts for an afternoon of insight, innovation, and networking. Held at Rathbones Edinburgh, the event opened with a warm welcome from Gregor Ross and Andrew Wallace, Co-Founders and Directors of Lincsus. The agenda featured a series of compelling presentations: Alex Clyne and Keith O'Donnell from Jump Digit
1 min read


Exciting News: Lincsus Group Launches to Offer Comprehensive Global Business Solutions
We are thrilled to announce the launch of Lincsus Group Ltd., a dynamic new business solutions company founded by industry veterans...
2 min read


Nobody knows nothing …. Until you talk
"When we founded our business, the key thing we wanted to do is work with great people across our client base and our partner network."
2 min read


Perpetually Curious
Remember being a kid, always asking why? In business, we should harness that curiosity to keep learning.
2 min read
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